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Wide Horizons: The 3 Things I Wish I'd Known About CPRS (When I first joined)
March 31, 2019
In the three years since I joined the society, CPRS has unexpectedly touched both my professional and personal life.
Ingrid Valou
March 31, 2019
Event Recap: Media Relations and Its Challenges in an Era of Fractured Journalism
March 18, 2019
Attendees had the opportunity to learn from Kathleen Reid, one of BC's top tech industry communicators and Founder of Switchboard PR Agency, about the challenges media relations professionals face in an era of fractured journalism.
Paula Schütt
March 18, 2019
No Good Deed Dilemma: Will AI Replace Media Relations?
March 13, 2019
Recently, the marketing department has proposed a campaign of sponsored content, as well as AI-generated stories populating traditional and social media as well as editing Wikipedia pages. As a supporter of a strong, objective media, I am appalled. But ...
Deborah Folka, APR, FCPRS, LM
March 13, 2019
Communications Runs in the Family
February 25, 2019
In celebration of Family Day this month, we chatted with mother-daughter duo Amy and Alex about their passion for communications.
Paula Schütt
February 25, 2019
Strategic Communications: Prepare Your Next Event with a Run of Show
January 21, 2019
As a Communications professional, your role in events typically goes beyond “simple” day-of execution – though it will likely include that. When planning an event it’s critical to use a strategic approach, much in the same way you would any other project or task.
Kristine Sostar McLellan
January 21, 2019
No Good Deed Dilemma: Am I Ethical or Exclusionary?
January 16, 2019
I work in the communications department of a post-secondary education institution and I’m concerned we are getting squeezed in what I’ll call “the vice of political correctness.” Don’t get me wrong: I am squarely in favor of inclusiveness, transparency, honesty and diversity. But recently ...
Deborah Folka, APR, FCPRS, LM
January 16, 2019
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