Blog

As we enter 2020, many of us are thinking about our careers and plans for the year (and decade) ahead. At CPRS, we’re proud advocates of the highest professional standards in public relations and communications management since 1948–so we have six decades of experience to help you in your next steps.

When the results rolled in from Canada’s 2019 federal election, CPRS Vancouver convened a panel of experts to review the campaigns and analyze which strategies worked well, which ones fell a little flat and which ones were just flat-out bad.

It’s now been over a year since Canada made history becoming the largest federal jurisdiction on the planet to legalize cannabis consumption. This massive policy shift legitimized a Canadian industry estimated to be worth $5 billion by 2021, while it simultaneously launched strict promotional and packaging...

I am very tempted to take this job, which offers me significantly more money and opportunity than my current role, but I’m not sure I can fully embrace the philosophy of “responsible gaming.” Should I ignore my qualms and just concentrate on the good that can be done with the money generated?

Being a CPRS member has many benefits, but did you know that you can participate in the mentorship program at no extra cost? Whether you are a new or senior Public Relations practitioner, being a mentor or mentee is a wonderful opportunity to enhance your career while building professional relationships an...

The Unflushables campaign was originally launched in 2017 to remind Lower Mainland citizens about what can and cannot be flushed. It was an effort to help municipalities reduce the dollars (in the $100,000’s!) spent de-clogging regional pump stations and replacing damaged equipment annually.

I don’t know what to do. On the one hand, there doesn’t seem to be any real harm in what he did…but on the other hand, has he done it before, will he do it again and what is my obligation to my employer, his employer and to our long-standing business relationship?

Finding yourself pulled in a million different directions every day? Do you sit down every morning with a task list and somehow by the end of the day it’s only gotten longer? Let’s talk about some simple ways to cut down on lost time and increase productivity at work.

I own and run a mid-sized local PR firm and was vaguely aware that two of my employees have been dating for about a year. We don’t have a formal policy about employees dating, but early in the relationship they told me they were involved and wanted to assure me it would not affect their ability to work tog...

In 1959, the Canadian Public Relations Society (CPRS) officially launched a chapter in its most western city: Vancouver. Sixty years later the chapter is going strong, and on Thursday, June 13, 2019 we celebrated its 60th anniversary milestone by honoring the past and celebrating the future of CPRS Vancouver.

In 1959, the Canadian Public Relations Society (CPRS) officially launched a society chapter in Vancouver. In 2019, we celebrate the 60th anniversary of our local society. What a legacy! This year’s Report to Members is a celebration of this legacy.

When I started thinking about CPRS Vancouver’s 60th anniversary earlier this year, my goal was to reach out to as many people as possible who have been involved with the chapter since 1959.

The CPRS Vancouver Student Scholarship is awarded each year to a student who submits excellent project work for a real-world client. Many of our past recipients received job offers as result of the award. The winner is awarded a one-time $2000 prize.

PR has undergone a lot of change, and for the women who led the way in Vancouver’s PR industry, some of those evolutions are bigger than just the end of fax machines.

We hear from Carla Shore, APR FCPRS and some amazing women pioneers involved in PR in Vancouver over the years.